Thursday, July 21, 2011

Anthropology Project: What Is High-Bro

I'm not an accredited anthropologist. As longtime readers know, I was in fact trained as a dentist, and so am barely qualified even to be doing this. I had to lie to the people at Blogspot just to get this blog. I told them I was Asher Roth. But what I'm saying here is that I am not an anthropologist. And yet I am embarking on an anthropology project. On Tumblr, where all the best work in that field is currently being done.

And I'm honestly even less qualified to use Tumblr than I am to attempt thumbnail anthropology projects. But I've been fascinated -- in large part due to the stumbly launch of the weird, ranking-happy TV club/bro-backrub-society at Grantland, but also because it's everywhere in our culture -- by the rise of High-Bro culture, which I define at Excursions in High-Bro, where I'll be parsing this further, as a sort of older, self-important elder-analog to bro-bro culture -- the difference between Adam Sandler and Judd Apatow, for shorthand purposes. I go into greater depth at the Tumblr (it's like I can't stop typing it!), and hopefully in a future article/charticle/whatever on this. And I will continue to do so. If you have any thoughts on it, or if you don't, get on over there.

1 comment:

  1. Perfect descriptor for the Lincoln Park area of Chicago, where bro-bros flock from college towns across the midwest to wear fedoras and learn about wine.